Marketing

• Client Relations Management
• Marketing and Sales Literature
• Marketing Plans
• Online Development
• Promotional Marketing for Service and Retail
• Sales (Customized Virtual Sales Force)

Advertising Services

Independent PROS advertising services are offered through strategic partners and are based on audience type, geographical location, and industry considerations. Our soultions are innovative and generate at least a 15% increase in market share.

Client Relations Management (CRM)

IndependentPROS' CRM contractors and staff are uniquely trained to establish processes for consistent contact and communication that is designed to maximize our clients' new business through their existing market and develop a warm prospective market that generates sales. IndependentPROS CRM strategy includes:

1. Creating a consolidated and distinctive database of current and previous clients and complementary and warm prospective market contacts.
2. A unique data mining process.
3. A process to optimize your current market position.
4. Setting and meeting sales goals.
5. Being or participating in a CRM team that augments your existing sales process.
6. Constant review and follow up that includes setting and meeting profit, revenue and sales goals

CRM contractor staffing can be provided with a supplementary service for maintaining the structural and organizational capacity of client business with appropriately augmented customer service and executive support.

Writing Marketing and Sales Literature

Independent PROS' writing contractors provide marketing literature of all kinds. Each professional has 5 years of expereince and has submitted 3 writing samples in their specialty area. Please click the writing link in the side menu.

Market Planning

In order to provide our clients with an appropriate plan for growing market share IndependentPROS often owrks with our clients and our best contractors to design marketing plans, we:

1. Determine our clients’ general target audience.
2. Identify the business’ most appropriate target market segment.
3. Re-evaluate existing and potential market segments.
4. Evaluate and make recommendations on pricing and service delivery.
5. Assist with purchasing and merchandising.
6. Create an optimal distribution plan.

Online Development

Independent PROS offers fully-featured websites customized and tailored to grow your business. Some of the features included in our websites are:

• Appointment setting
• Domain name registration options
• Inventory Managment
• Search Engine Optimization
• Wholesale purchasing solutions and dropshippingconducts, schedules and tracks follow-up.

Our Virtual Sales Force offers clients a 15% to 25% increase above their current, prospecting and sales solution.

Promotional Marketing

Independent PROS offers an in-house promotional marketing service for small business owners in the Greater Metropolitan Boston area. As a part of this service we:

1. Create ad copy for direct marketing pieces such as emails, faxes and post cards or flyers.
2. Create marketing material packages that include brochures and business cards to meet your business-size.
3. Distribute promotional pieces, through email, street teams, bulk mail, etc.
4. Follow up with clients and generate sales.
5. Send promotional gifts to your current and past client base.
6. Provide complete fulfillment services.

Virtual Sales Force

Clients who use this service benefit from Independent PROS marketing, sales and Client Relations Management staffing as well as our project managmeent. This service is comprehensive and includes:

• Purchasing and qualifying prospect databases
• direct marketing
• setting appointments
• creating presentation materials
• sending out follow up correspondence
• conduct, scheduling and tracking follow-up.

Our Virtual Sales Force offers clients a 15% to 25% increase above their current, prospecting and sales solution.

To Place an Order for IndependentPROS Marketing services, click "Order".